We can now get free wireless Internet at Starbucks, Borders, and Barnes And Noble. We can theoretically sit there as long as we want.
I typically buy a drink and some kind of pastry because I don't want to be freeloading off heir kindness. Well, they are giving us free Internet to drive traffic into the store.
Still, I wonder what is a good balance. I hope to have the money one day to own my own coffee shop. And I have had a lot of discussion about what to best drive foot traffic, offer Internet access, and still make a decent living.
And let's face it, free WiFi is a fact of life now. But more importantly so is providing a good atmosphere and good java.
For now as a patron, I will continue to buy things at a coffee shop in exchange for their hospitality. Hopefully when the time comes, my customers will feel the same as I do now.
- Posted using BlogPress from my iPod touch