Steve Jobs' Disney Has Sold More Than 1 Million eBooks on iOS.
Disney reported that it has pushed out more than one million ebooks to iOS loving children. And adults I'm sure. I cannot underscore the significance of this enough. In a previous post I published on December 29, 2010, I had suggested that perhaps, Apple should create release a SDK with a subset of tools for the iBooktore.
An iBookstore SDK. This will provide a more enriching experience for writers and publishers for the readers. After all, the iOS devices can do so much more than read books. If you want to do just that, the Kindle or the Nook would suffice.
And interestingly, these one million books are not ebooks. Rather, they are iOS apps that are books that provide text and rich media like sounds, pictures, and video clips. The sales volume from Disney is a testament to this idea. I created book using Shutterfly for my nephew last Christmas. If there was a tool to easily create an interactive ebook, I have all the materials I need to do just that. Heck, I might even be able to sell it on the app store if there was a easy way to create what I am talking about.
So, Apple. Time for you to step up and seize this moment. I have a suggestion how Apple can do this easily. And there are two routes Apple can do this:
- iWorks. Pages has all that we need in terms of layouts. And Keynote provides a page-by-page presentation. The combination can be used to create an interactive ebook app.
- iAds tool that Apple released for develops is a great opportunity for users to create apps running. From what I understand, it is an even easy tool to use than the iOS SDK.
Obviously, creating an iBookstore SDK that can publish to both the iBookstore and the app store would be idea. And this would be a golden opportunity for Apple revolutionize the book industry and, more importantly, how contents are created and consumed. Let text readers have their ereaders. For anything else, there's the iOS devices.
More on Disney's 1 million book app sales at TUAW.