Tuesday, February 15, 2011

Apple Subscription: Seems Fair

I am sure all the bitching, moaning, and crying to the adults helped but after reading the details of Apple's subscription policy, it seems to make a lot of sense.  And quite frankly, it's fair.

If you bring in your own readers/viewers, you get to keep all the money.  Your did all the work.  But if we helped you out, we get a cut of the pie.  For Apple, that's 30%. 

Oh, and with personal data, it's opt-in, not opt-out like Facebook or Google.  So, that means we have to actively say that publishers and whoever they sell our information to can have access to our personal data.  Good move, Apple.

My only issue is that the 30% seems a bit much and I'm sure with some content publishers like Rupert Murdoch, he is powerful enough to be able to call up Steve Jobs and ask for some kind of a special deal.  

So, I hope after this week, all this nonsense will stop.  And here's what so great about competition.  Google, Nokia, Microsoft, RIM, or HP can totally say to publishers can say we'll take nothing from you.  And that might further change things at Apple.  

So the more things change, the more things become the way they should be.

More at Apple.

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