Monday, September 19, 2011

Speech For Mobile Is Sputnik Moment For Apple

I've been writing about battery life since I started blogging.  But I think while that is one major aspect of mobile experience and this power issue has been show by Apple that we are nearing a time when worrying about finding and outlet will be a thing of the past, there is another battle front for the Cupertino company. And it is one that it's losing badly

That's voice control.  Google has demonstrated a natural integration of voice commands it balled "Voice Actions" into Android.  However, the iPhone's more rudimentary voice control is no where near what we have come to expect from Apple.  When Apple bought Siri last year, it was heralded as an important mobile moment where an intelligent voice system will be integrated into a mobile OS, not just simply voice commands.

However, even with iOS 5 this late in development, there is hardly any new information that showed a deep level Siri integration or anything that might have come of the Nuance rumors.  As a matter of fact, Nuance released its own Siri competitor, Dragon Go!, this July.  And yes, Siri is powered by Nuance as well.

If not from Apple, I like to see Dragon Go! improve upon what is already there.  Lack of innovation from Apple for such a long time could mean it has found no solution that is workable at the moment.  However, in the year since Apple bought Siri, there could have been a lot of work that we don't know about.  

Perhaps, Apple will surprise us next month.  Or at the very least, show us that it's trying by upgrading Siri.

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