Thursday, August 22, 2013

Champagne (Gold) Color iPhone 5S or 6 - Could Apple Charge More for It?

I wonder if Apple could get away with charging more for the new gold hue, champagne, that will be joining the white and black for the new iPhone, iPhone 5S or 6 depending on who you talk to.
I'm guess specs and storage for specs and storage, Apple probably would get chastised for trying to cater and gouge users just because it can by pricing the gold iPhone higher.
However, there is one way Apple can avoid charging more for the gold version.  What it can do is offer the gold version at 32 and 64 GB - forcing the affluent or those who might want to appear rich to pay $100 or $200 more.  They would still get something out of it - bigger storage whether they need it or not.
And here's the thing, an extra 16 GB isn't going to cost Apple much and most of the $100 extra are just pure profit anyway.  
And trust me, the rich will have no problem paying for it.  My guess is that most of them already shell out for the 32GB or more already anyway.  
So, Apple might only offer the new color for the 64 GB iPhone version. 

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