Thursday, May 5, 2011

iOS Making More Money For EA…than DS And PSP Combined?!

According to EA, it's mobile revenue is $70 million while DS and PSP pulled in $28 million and $16 million respectively.  Not bad right?

It's hard to say since the margins can vary.  EA probably makes more from DS and PSP sales considering how much more expensive those games are but it more than makes up for the smaller margins on mobile sales through volume.  All in all, not a bad quarter.

Now consider this.  Apple's popular iOS devices, iPhone, iPad, and iPod touch, dominates the app store revenue with about 80% of the market.  Taking a bit of a leap and extending that to EA's mobile revenue, Apple's ecosystem could be helping EA generate $56 million of total mobile sales.

That means the iOS platform is taking in more sales than DS and Sony combined!  

Of course, this is just some fuzzy math I'm throwing out there but I am pretty sure I am not that far off.  Without knowing the margin, we won't know if developing and selling games for the iOS is more profitable than for dedicated gaming devices.  Still, with the explosive growth that mobile is experiencing, not only will mobile revenue dwarf handheld gaming revenue, but mobile profit will eclipse those generated by DS/PSP many times over.

More at TUAW.

No comments:

MacBook Air M2 - I Love It And Any Laptop You Get Will Always Be Right For the Time

The 2016 MacBook sitting off to the side still has some value as I gleefully starting using my MacBook Air M2 that I got for a decent price ...