Ad Dollars: Samsung Beating Apple Here, Rest of Market Don't Stand A Chance

Source:  CNET.

The iPhone is still one of the best selling device on the market with the Galaxy S III coming in probably pretty close.  And on the whole, Samsung does out-ship Apple in terms of units while Apple has more than 2X the industry revenue (or was it profit too?).  It's a tug of war.  But in terms of ad dollars spent, Samsung has Apple out-gunned by almost $70 million.

But that's not the issue here.  The issue is the $410 million that Samsung spent and the $333 million that Apple spent to promote their gears.

Seriously, I just don't see this kind of arsenal from Nokia, Blackberry, or HTC.  It's no wonder the mobile race has come down to iPhone versus Android.

Oops...I mean iPhone versus Galaxy.  With the Galaxy S 4 coming, looking for Samsung to promote the heck out of it and Apple to continue to show users what they can do with iPhones.

Baseless Apple Speculations No Longer Just Hurt Imaginary Products, Also Really Ones Too

iWatch again.  I’m really tried of it.  First, Apple needed to release an iWatch or else it’ll be doomed as analysts suggest.  Now, it’s iWatch ain’t gonna do a thing to save Apple.

Seriously, on what freaking planet are these analysts from?  Forget tech pundits.  Pundits and bloggers all have something in the mobile horse race – either as supporters or with axes to grind.  But what about Wall Street analysts?

I’m not going to link to particular post because it’s just insane these days.  More recently, you’ve got an analyst who talked up the iWatch and only to downgrade it because he doesn’t think it’ll do Apple much good.  All of that on a non-existent product!

Oh, then there’s another analyst who year after year said that Apple will release its own HDTV.  And through it all, he upgraded or downgraded the stock based on stuff going on in his nut-job mind, again, based on a product that Apple may never bring to the market.

Here’s the bottom-line, my fellow mobile warriors.  This craziness is exactly why we try not to get into this game.  Sure, we speculate.  It’s fun.  Harmless and I said it each time right at the top.  However, it’s just me and some friends talking.  Nothing more.

If I’m Tim Cook, I’d be like “frak this…let’s tank the Apple stock some more and finance a takeover plan with the cash and take Apple private”.  Issue like a $500 billion bond which is probably more of a sure thing than any sovereign debt these days.

It wouldn’t solve the rumors/pundits issue but it sure would shut the analysts up since they wouldn’t be able to cover Apple anymore.

Note:  I honestly didn't know where this post was going to go but it always come down to people make stuff up based on shady sources to get clicks for ad revenues.

Tablet: Microsoft, Give Up On RT

Source:  Investors.

I genuinely was rooting for Surface RT to take root.  I really thought there was something there.  Maybe there still is.  But right now, I'm not so sure.  The IBD article pointed out something important that Apple and Google seemed to have avoided so far:  With Surface RT and Pro, Microsoft is bungling the message to consumers.

Apple has iOS for the iPhone and iPad.  OS X for Macs.  Message there is clear.  Google has Android for mobile devices while Chrome OS for netbooks.  I'm even fine with Google merging Android and Chrome OS (it'll happen too, mark my word).

However, none of the above mentioned products really compete with one another.  In some cases, they complement each other.  That's not the case with RT and Pro.

Rather, it's RT versus Pro.

Leaked Video of Samsung Galaxy 4

Source:  Appleinsider.

Here's a leaked video of the upcoming Samsung Galaxy S 4.  It's typical Samsung design but for some reason, I think it's better than the S3, which is a very good thing.

It's approaching the size of the Galaxy Note 2, so you'll have to decide if you putting this thing next to your head is something you want to do.  I've already decided any calls I make will be via a headset for devices that are 4.5" and up.

As you can see, it's definitely comfortable to use with one hand for some functions.  I personally never bought into Apple's stance on the iPhone having to be used with one hand.  I get what they're trying to say but you can design a phone and apps for one-handed use especially if you do a lot of scrolling.

Samsung has recognize that phones aren't just phones anymore.  They're mobile devices for a fast evolving society that wants to do more on the go.  They figure bigger screens could be key.  I agree.  There's still a different between these phablets and tablets.  The line is still quite distinct if somewhat fuzzy.

Still, consider this is the size of a moleskin notebook, I'm gonna welcome it as a productivity and media consumption device, but not as a phone.

  

Retina Display Macbook Pro's Battery Life Outlasts Competitors - No Surprise Here

Source:  Which via Macdailynews.

Which is a new site to me but their results on the Macbook Pro with Retina Display's battery life should be no surprise to anyone.  Apple's legendary battery life in Macbooks is well known but it's good to see this fact affirmed once more.


Their result gave the 13" model 388 minutes or 6.5 hours, 30 minutes short of Apple's own numbers.  However, you don't want to read too much into that because testing methods likely vary.  For the most part, my own experience shows that Apple's numbers are conservative but right on target.

iPhone Reliablity: Something To Brag About But Cupertino Probably Won't

Source:  Tamba Bay Times (NYT).

Apple's iPhone's reliability rating is almost 3X that of its closest competitor.  1.5X, okay.  2X would get a wow from me.  However, the iPhone being three times better than Samsung?

Well, it'll be interesting to see how FixYa's rating methodology came to this conclusion.  Regardless, it's pretty safe to conclude the iPhone is very reliable and Apple's legendary quality persists under Tim Cook's reign.

However, I don't think it's something that Apple should brag about.  Nor will they.  First, word of mouth is probably good enough.  Second, there is still a lot of room for improvement.

Battery life.  Yup, that's our main concern.  Come on, Apple.  With iPhone 5S or 6, try for 4X better than anyone.

iPad Now or iPad In A Few Months - Yes, Now Is Still A Good Time To Buy An iPad

The latest iPad (4th generation, or iPad 4) was introduced back in November of 2012.  It's only been four months since the last update, which was not all that different from the 3rd gen iPad except for some component updates over the 3rd generation iPad.  In fact, I think iPad 4 was the iPad with Retina Display that Apple wanted to release in the first place.

Having said that, is now still a good time to buy an iPad?  The answer is yes.  I just bought one a couple of weeks ago.  It's a white WiFi-only iPad 4 with 32 GB.  As you can see, I've got my original iPad from 2010 in the background playing an anime on Crackle.  

I bought the iPad 4 now because I needed it.  That's first reason for buying any tech.  If you need it and you don't have the time to wait another week, month, or even just a big longer, get it.  I bought it and had Apple came out with a new one today, there would be no regrets.  Simply put, the iPad 4 is awesome with its beautiful display.  Now, the original iPad has been relegated to a backup role or as a remote for the Apple TV, streaming videos, and some simple gaming.  The battery life is still pretty impressive by even today's standard so it'll be around as one of my main mobile arsenal for a while.

The second reason why I would still go out and buy today's iPad is because it's only been four months.  Now, if you want to wait until June or summer to pick one up, well, the problem with that is we just don't know when Apple will release a new iPad.  There's just too many moving pieces going on at Apple, the competitive environment, the economy, and who-knows-what that makes trying to game an iPad release particularly hard.  What has also made it difficult to decipher is that Apple did release the iPad 4 less than a year after the iPad 3.

And lastly, let's not forget that Apple just added a new 128 GB iPad to the lineup.  The move was particularly interesting.  Did Apple add the 128 GB iPad just because?  Did it do it to signal to the market that this was the first half iPad release in 2013?  Or did Apple do it to screw with Microsoft's Surface Pro debut?  However you look at it, it's only been three months since the iPad 4 and a newer 128 GB version came out about a month ago.

So, I think now is a good time to get an iPad because it simply is the best tablet out there on the market.  You can't go wrong with it.  Given the improvements in speed and graphics, you're future-proofed for a couple years at least.  

Look at me, two weeks ago, I was still hacking/swiping/touching away on the 2010 iPad.  

If you wait, what can you expect from the next iPad?  Well, you'll assuredly be rewarded with a redesigned form factor, possibly lighter than previous iPads.  Conventional thinking also suggests faster CPU, graphics, and maybe better camera.  

Personally, the only that that could have made me wait for this 5th generation iPad would be even longer battery life.  Now, that I've transferred the bulk of my work onto the iPad, 10 hours of battery life is great but I would like an additional 2-3 hours of insurance.